How Gold Compares Gold Dealers

    Gold is a Singapore-focused reference for gold prices, products and providers. This page explains how our comparisons work, where observations come from, and how we handle commercial relationships so you can trust what you see.

    Where our observations come from

    Gold’s reference gold price (SGD per ounce and per gram) is derived from a production price-feed architecture that converts an international USD gold benchmark to SGD using a live currency rate. The displayed timestamp reflects when the upstream actually observed the price, and it is never reset to “just now” by a client-side refresh of an unchanged value.

    Dealer and product observations are added as verified feeds become available. Where a provider publishes a verified live feed, their prices appear and update at the interval that feed provides. Where we do not yet have a verified observation for a field, we say so explicitly rather than estimating.

    Dealer comparison coverage is expanding

    We are building current, like-for-like dealer pricing and buy-back observations across Singapore gold providers. During this expansion, some dealer fields show “Not currently observed” and link to the dealer’s official site so you can obtain a current price directly. This is intentional: we do not publish dealer prices we cannot verify.

    Exact product identity matters

    A manufacturer plus a weight does not by itself identify a distinct product. Two 100 g bars from different refiners, or even from the same refiner in different formats (minted versus cast), are not the same product and may carry different premiums. Gold compares products on exact identity, namely manufacturer, weight, fineness and format, rather than treating same-weight items as interchangeable.

    Observed does not mean universally available

    An observation reflects what was seen at a point in time from a specific source. It is not a guarantee that the product is currently in stock, that the price still applies, or that every branch of a provider offers the same terms. Always confirm a current quote with the provider before transacting.

    Pricing tiers remain distinct

    A unit price, a lowest advertised price, a promotional price and a volume-tier price are different things. Gold does not collapse them into a single “price”. Where a provider publishes tiered or promotional pricing, we keep those tiers separate so you compare like with like.

    Buy-back, pawn and vault-sell are different transactions

    Gold keeps transaction types strictly distinct. A pawn valuation, a pawn loan, an outright sale offer, a dealer buy-back and a vaulted-product sell are not interchangeable, and their economics cannot be ranked against one another as though they were the same deal. Our provider routing surfaces a provider for a given intent only when that provider’s verified services support that specific transaction type.

    • A retail jeweller is not automatically a jewellery buyer.
    • A bullion seller is not automatically a bullion buy-back provider.
    • A pawnshop is not automatically an outright buyer.
    • Selling out of a vaulted product is not the same as an external bullion buy-back.

    How spreads are calculated

    Where both a sell price (what you pay to buy gold) and a buy-back price (what the dealer pays you when you sell) are available for the same product, the spread is calculated as:

    Spread % = ((Sell Price − Buy-back Price) / Buy-back Price) × 100

    A smaller spread generally means less price movement is required before a round-trip purchase and sale reaches break-even, excluding other costs such as storage or insurance.

    How unavailable observations are handled

    If an observation is not available, because we do not have a verified feed or because the provider does not publish public pricing, we display “Not currently observed” rather than a fabricated or estimated number. An unavailable observation is never shown as zero. You can visit the provider’s official site for a current quote.

    We never infer, estimate, or interpolate dealer prices. If we do not have verified data, we say so.

    Whether dealers pay for inclusion

    Basic inclusion in the provider directory is free. Providers do not need to pay to be listed.

    Featured placement is an optional commercial add-on. Featured providers receive visual prominence on their profile. Featured placements are always visually labelled as sponsored and never influence calculated rankings such as lowest premium, highest buy-back or lowest spread.

    What “featured placement” means

    A featured provider is a paying partner who receives enhanced visual placement. Featured placement does not mean we endorse the provider or that their prices are better. It means they have a commercial relationship with Gold.

    Whether commercial relationships affect rankings

    No. Featured providers appear in a clearly labelled featured placement. All other providers are listed in a neutral order. Commercial relationships do not influence the order of non-featured providers, any editorial content, or calculated metrics such as premium, spread or effective price per gram.

    Data coverage neutrality

    Commercial relationships do not determine which factual fields are populated, refreshed or corrected for organic provider profiles. A paying provider may enable richer technical data access through a direct feed. This is disclosed as a coverage and integration difference, not as evidence of provider quality or endorsement. Non-paying businesses receive the same factual-correction treatment.

    How users can report incorrect information

    If you spot incorrect pricing, outdated information, or any other error, please contact us. We take accuracy seriously and will investigate and correct verified errors. Payers and non-payers receive the same factual-correction treatment.

    Gold is a price reference and comparison platform, not a dealer. We do not sell gold, hold customer funds, or execute trades. All transactions happen directly between you and the provider.

    Logo & Brand Usage Disclosure

    Company names, product names and logos shown on Gold.com.sg are the property of their respective owners and are used solely for factual entity identification. Logo display does not imply sponsorship, recommendation, or endorsement.

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